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Optimising Web Design with Energy-Efficient and Inclusive Colour Palettes

  • Writer: Startup Digital
    Startup Digital
  • Aug 28, 2024
  • 1 min read

Energy Efficient Palettes


Energy efficiency in web design isn't just about reducing server load, it also involves optimising how colours impact energy consumption on screens. Darker themes can be more energy-efficient, especially on OLED screens where darker pixels consume less power. Here are some examples of energy-efficient colour palettes:


  1. Dark Blues and Greens: A palette of blues, midnight blue, and soft greens can reduce energy use while maintaining a professional look.

  2. Earthy Tones: Deep green and earthy shades are not only easy on the eyes but also lower screen energy consumption.



Energy Efficient Colour Palette mood board

Inclusive Colour Palettes


Accessibility ensures that your design is usable by everyone, including those with visual impairments. High contrast and colour-blind-friendly palettes improve readability and usability.


  1. High Contrast: Use high contrast combinations to make text stand out. Black and white is a classic choice but dark blues and yellows also work.

  2. Color-Blind Friendly: Use palettes that consider color blindness, such as those based on distinct hues and contrasts.

Inclusive colour palette mood board


References

For further reading on energy-efficient and accessible colour palettes, check out these resources:

  • The Dark Side of UI Design: Energy Consumption & Dark Mode

  • WebAIM Color Contrast Checker

  • Colour Blindness Accessibility: Tips & Tools


By integrating these palettes into your designs, you can create visually engaging and more environmentally friendly websites that are accessible to all users.

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